You can’t register every domain. How do you decide what to protect?
In the second episode of the TMCH and Gandi video series, we move from understanding a brand’s digital territory to preparing to protect it.
Together, we discuss how brands can spot emerging risks, set priorities and choose where to focus.
Once you know which names matter most, the next question is what to do about them. Registration and monitoring serve different purposes, and the right approach depends on what a brand wants to protect. We also explore where TMCH services fit, including Sunrise opportunities for eligible trademark holders and notifications about matching domain names.
Choosing the right approach helps brands protect their trademarks and digital presence.
Watch the second episode to see how brands can make informed choices about the names that matter to their business.